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Issued:20/08/15

Adventurers from across the globe will be sharing their tales of the outdoors at an International Adventure Conference to be staged in the city next month.

The conference at Sheffield Hallam University's Business School is organised with the Adventure Tourism Research Association (ATRA), which seeks to bring together academics, independent researchers, adventure professionals and commercial adventure operators.

This will be the first time that Sheffield has played host to the International Adventure Conference, having been named The Outdoor City and the UK's greenest city.

This year's conference will also include two days of pre-conference activities aimed at allowing delegates to enjoy and learn about the Peak District National Park.

There are four activities available to choose from, including hill walking, rock climbing, caving and abseiling, or a guided tour of Chatsworth House.

Delegates will also be able to attend for free a Royal Geographical Society workshop, that normally costs £190, which teaches venture leaders ways to reduce the risks of adventure travel.

Confirmed speakers at the conference include Sheffield Hallam's Maxine Gregory, a researcher at the Sport Industry Research Centre (SIRC), whose recent research revealed that Sheffield has the highest average household spend on outdoor equipment in the country, high participation rates in outdoor recreation and more than 200 outdoor businesses. 

Also attending is British adventurer, author and blogger, Alastair Humphreys, who has spent over four years cycling round the world - a journey of 46,000 miles through 60 countries and five continents. More recently Alastair has walked across southern India, rowed across the Atlantic Ocean and run 6 marathons through the Sahara desert. Alistair was named as one of National Geographic’s Adventurers of the year for 2012.

Professional climber, Mina Leslie-Wujasty, Jo Gunston, journalist and founder of 'Sports Liberated'and the director of Sport for Derbyshire, Hayley Lever, will also be attending to take part in the Women in Adventure panel discussion.

Adele Doran, senior lecturer at Sheffield Hallam and conference organiser, said: "We are thrilled to be hosting the fourth International Adventure Conference. Our programme is full of inspiring presentations and workshops by leading academics and industry practitioners that will encourage discussion and insight.

“With Sheffield being such an 'outdoor' city and regarded as the ‘climbing capital’ of the UK, Sheffield feels like the perfect host for the International Adventure Conference.”

The conference runs from 9 September to 11 September, with pre-conference activities beginning on the 7 September. Go to www.adventureconference2015.co.uk for more information.

Notes to editors:

Sheffield is currently building upon its growing reputation as The Outdoor City. It is the UK's definitive destination for people seeking outdoor adventure, city culture and rural escapes.

With a third of Sheffield’s boundary within the Peak District National Park, a greater spend per head on outdoor equipment than the rest of the UK, an above average participation rate in outdoor pursuits and more than 200 outdoor businesses, the outdoor economy has huge significance to the city.

The Outdoor City events still to take place this year include the International Adventure Conference from Wednesday 9 to Friday 11 September, and the European Outdoor Summit on Wednesday 14 and Thursday 15 October.
 

For press information: Nicole Kelly in the Sheffield Hallam University press office on 0114 225 2811 or email pressoffice@shu.ac.uk